América Latina Liderazgo Empresarial

Matías Lonardi

Perfil que explora el recorrido de Matías Lonardi y el desarrollo de Treggo como plataforma innovadora de entregas on-demand en América Latina.

Matías Lonardi leads a venture that transformed traditional logistics in Argentina through a last-mile delivery platform designed for the demands of digital commerce. His background in industrial engineering combined with market vision and an understanding of contemporary consumer needs, allowing Treggo to evolve from an emerging startup into a key e-commerce player with regional expansion and sustained growth.

Founding Treggo: identifying a gap and taking action

Before Treggo, Lonardi had already launched his own projects, showing a clear inclination toward creating innovative solutions. His time in the corporate world provided operational experience, but he consistently noticed a recurring flaw: in online commerce, delivery was the weakest link. Together with his co-founder, he decided to recreate a model based on “on-demand + flexibility + scale.” Treggo was born as a versatile logistics alternative designed to handle fast deliveries and returns in urban environments.

Accelerated growth and adaptation during the pandemic

The rise of e-commerce, intensified by the pandemic, acted as a catalyst for Treggo. Demand grew exponentially, and the company multiplied its operation several times over in a short period, strengthened its infrastructure, and expanded into multiple Latin American markets. This rapid growth highlights an adaptive management style driven by technology, agile logistics, and an understanding of new consumer behavior.

Leadership, professional profile, and strategic vision

With a technical foundation in engineering, Lonardi blends operational expertise with strategic thinking. His leadership focuses on efficiency, innovation, scalability, and service quality. This balance enables him to guide a growing startup while maintaining solid internal controls and supporting expansion, talent development, and structural growth without losing agility.

Treggo as a platform for logistical transformation

Under his direction, Treggo has positioned itself as a company redefining last-mile logistics in Latin America. The platform combines flexibility, speed (“today”), e-commerce integration, and return services, targeting both businesses and end consumers. This multipurpose approach allowed the company to attract major retailers and adapt to fluctuating demand peaks.

Impact and influence in the Argentine entrepreneurial ecosystem

Lonardi and Treggo are frequently cited as examples of success within the Argentine startup ecosystem, demonstrating how high-impact solutions can be developed and scaled. Their story inspires new entrepreneurs: they identified a market weakness, built a concrete solution, and scaled it effectively. This influence goes beyond the company itself, contributing legitimacy to the startup-logistics model in a complex Latin American context.

Challenges and continuous adaptation

Rapid growth brought logistical, structural, and coordination challenges. Lonardi has openly acknowledged that expansion required technological upgrades, increased coverage, team management, and learning to operate under sustained pressure. This experience demonstrates his capacity to lead in changing contexts, prioritizing organizational structure without sacrificing agility.

Future outlook and strategic positioning

Recent developments suggest that Lonardi aims to consolidate Treggo as a regional benchmark in last-mile logistics, optimizing operations, expanding markets, and strengthening its role in digital commerce. His professional profile—combining technical knowledge, market awareness, and adaptability—positions him as a key figure in understanding the logistics transformation taking place in Latin America.